Why Symphony Mobile has become the undisputed leader within the People's Republic of Bangladesh mobile handsets market?

Symphony Mobile

Bangladesh is rising in concert of the quickest growing mobile telephone markets across the world. for several years, the People's Republic of Bangladesh mobile handsets market was dominated by ‘grey’ mobiles, that contributed eightieth of the entire phone shipments within the country. Nokia, that was a frontrunner in People's Republic of Bangladesh lost market share with the expansion of the domestic player, Symphony Mobile.

In the October-December 2012 quarter alone, around 4.5 million mobile handsets were shipped within the People's Republic of Bangladesh market, of that Symphony Mobile accounted for over four-hundredth share. inside a span of simply 5 years, Symphony Mobile has out-powered international giants like Nokia, Samsung etc.

Symphony Mobile’s distinctive offerings and first-mover advantage have given the firm a definite competitive edge. for example, Symphony Mobile was the primary company that launched branded dual-SIM mobile handsets within the People's Republic of Bangladesh market. except this, Symphony Mobile was additionally initial|the primary} complete that launched that country’s first QWERTY keyboard phone, with electronic device (the Symphony X110).

These offerings have created Symphony Mobile very hip with the People's Republic of Bangladesh youth section. Another USP of Symphony Mobile may be seen is their competitive evaluation structure. A Symphony Mobile phone starts from simply Tk one,100 and goes up to Tk nineteen,990.

Symphony Mobile’s high finish phone, the Xplorer W100 (Tk nineteen,900), is loaded with a bunch of advanced technologies, that square measure usually not seen in handsets of the company’s international competitors. Xplorer W100 boasts of the humanoid four.0 frozen dessert Sandwich (ICS) OS, has a 4.3 in. AMOLED screen, and eight MP main camera, a 0.3 MP front camera, a one gigahertz processor, 512/512 MB RAM/ROM, proximity sensors, measuring system, gravity sensing element, field of force sensing element, light-weight sensing element, Wi-Fi, GPS etc.

Symphony Mobile has established client care centres altogether major districts of People's Republic of Bangladesh and assortment points within the smaller districts so as to confirm prompt and reliable service to customers primarily based in remote / inland locations.

These strengths haven't solely won for the corporate the hearts of the People's Republic of Bangladesh shopper, however additionally catapulted Symphony Mobile to a leadership position vis-à-vis international giants.

This solely goes to indicate that innovation in options, pocket-friendly evaluation, lean distribution and client intimacy square measure verity ingredients of success during a robust, economically difficult world business setting.

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