Not responsible for Mumbai racist property ad, says 99acres

Not responsible for Mumbai racist property ad, says 99acres

Property portal 99acres.com, once issuance a press release declaring its embarrassment at a broker-posted advertizement on the location for a urban center housing with a ‘No Muslims’ clause, began what gave the impression to be an in depth search and clean-up operation for similar ads on its website. On microblogging website Twitter too, @99acresindia suffered dozens of tweets thanking users for commenting discriminatory advertisements announce by users. “Putting new processes in situ to catch them early,” the tweets aforementioned, although the corporate had reportedly told the National Minorities Commission earlier that they ought to not be command accountable as theirs could be a user-based portal. each day once the offensive advertizement announce by a urban center property broker was known to the location directors, the user had himself deleted the offending  portion of the ad.



Meanwhile, Delhi-based social activist and professional Shehzad Poonawalla, UN agency filed a criticism against the advertizement with the National Commission for Minorities, is hoping to use this instance to tackle the larger issue of prejudices and discrimination against minority communities. Maintaining that he has no animus towards 99acres.com, the activist UN agency runs the All Republic of India Muslim Agenda told Firstpost that what he expects to listen to from the portal is what action they'll fancy forestall such ads from being announce within the future. “99acres cannot evade responsibility by voice communication we have a tendency to area unit simply a platform. they're a business and that they gave the impression to have allowed the incentivisation of discrimination, that is deplorable,” he said, adding that he hopes the portal can install higher processes to confirm such a commercial is rarely announce once more on their website however conjointly to state that as a business they need a policy that's clearly hostile such discrimination. Poonawalla can meet commission chairwoman Wajahat Habibullah on weekday evening and can not solely demand action during this specific case however also will counsel the formulation of tips, in consultation with stakeholders, to forestall discriminatory practices within the future. Poonawalla aforementioned he would scope out the likelihood of a discussion with all-India realtors, developers and alternative stakeholders, organized among the compass of the National Commission for Minorities. That homes in urban center area unit publicized  as off limits for Muslims indicates simply however deep the discrimination runs, Poonawalla aforementioned, adding that if liberal Muslims in urban areas face such practices then “can u imagine the discrimination that comes on the point of a Muslim UN agency maybe sports a beard and bone cap and hails from, say, Azamgarh or Darbhanga?” Poonawalla aforementioned, “The ad says that I otherwise you is smart Indians, UN agency earn a legal financial gain, will afford to create the rent nevertheless we have a tendency to don't merit housing of our choice… as a result of we have a tendency to area unit Muslims!” On weekday, associatenouncement} from 99acres aforementioned they're a platform or an intercessor. “As per business apply it's our responsibility to get rid of any prohibited content from our website as shortly because it involves our notice. we have a tendency to area unit within the method of setting up place additional rigorous checks and processes to forestall the repetition of such listings. we have a tendency to area unit deeply embarrassed that our website was victimized during this manner. Our company remains wholly against discriminatory practices,” the statement aforementioned. Meanwhile, National Commission for Minorities chairwoman Wajahat Habibullah told CNN-IBN that the panel would examine the legal aspects of the way to curb such advertisements. “We area unit examining it, the advertizement is ridiculous,” he said. “It’s extremely offensive — area unit Muslims a part of some furniture?


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